In the third of a four-part series, design center expert Jane Meagher discusses the importance of design center staff who are well-trained.
In traditional homes, solidity is telegraphed by the space between the window heads and the roofline called entablature (cornice, frieze, and architrave). It holds the roof up, it transfers the loads, and it’s what distinguishes solid-looking homes from flimsy ones.
Ensuring that your product selections are on trend and up to date will help maximize your design center’s revenue.
When a home building company sees a sudden spike in the number of competitive shoppers wandering around their new model markets, it’s a sure sign that a new design has taken hold. In Texas, which is a housing market arena unto itself these days, just such a design “tipping point” has occurred.
Shea Homes creates flexible floor plans and a better way to sell them.
Curb appeal is great, but so are so-called memory points: winning design details that make a home linger in memory long after a potential buyer has backed out of the driveway.
Every Monday, the sales and design teams at Kiernan Remodeling + Design, in Bradenton, Fla., meet to discuss their upcoming sales appointments for the week. Every attendee at the meeting comes armed with this Pipeline Report, which details project leads that are at various stages of the sales process.